Walking videos are a form of content that has become increasingly popular on social media and video platforms in recent years. Many people capture and share videos of their walks to showcase scenery, document their travels, or take virtual tours. As video platforms continue to support creators, more and more people are making money by making walking videos. If you are also interested in making money from walking videos, this article will provide you with some practical advice and methods to help you achieve this goal.
How to make money from walking videos
1. Share walking videos on video platforms
The most direct way to make money is to upload walking videos through video platforms (such as YouTube, Douyin, Instagram, Bilibili) and earn income through the platform's creator revenue sharing program. Here are some ways to make money on mainstream platforms:
- YouTube : YouTube’s creator revenue sharing program allows you to make money through video ads, super comments, membership subscriptions, and more. Here are some steps:
Create and upload walking videos : Shoot and edit walking videos and upload them to YouTube. You can choose specific themes such as walking tours, city walks, nature attractions, etc.
Join the YouTube Partner Program : Once your channel qualifies (at least 1,000 subscribers and 4,000 hours of watch time), you can apply to join the YouTube Partner Program to earn money through ad revenue share.
Open a YouTube channel membership : If you already have a certain fan base, you can obtain fans’ monthly subscription fees through the channel membership system.
-Douyin and Instagram : On platforms such as Douyin in China and Instagram abroad, you can also get brand sponsorships or earn money through the platform's creator income program by creating walking videos and increasing your followers.
Increase visibility : Use popular hashtags, topics, and challenges to increase the visibility of your videos.
Cooperative brand marketing : When your account has a certain number of fans, you can cooperate with brands to promote related products. Brands often pay you a fee to promote their products or services.
Open a personal store : Open a store on the platform and promote related products (such as sports shoes, travel equipment, etc.), and earn commissions by bringing goods or affiliate marketing.
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2. Earn money through virtual tours or attraction exploration
Walking videos not only showcase everyday street walks, but also engage audiences by documenting virtual tours and explorations of attractions. On some video platforms, virtual travel videos are popular with many viewers who like to travel but are unable to travel. You can create these types of walking videos and earn money from them:
-Virtual Tour : You can choose to shoot walking videos in famous cities, scenic spots or interesting locations to share different cultures and scenery. Many viewers enjoy this “immersive” content with a local flavor.
- Live walking video : Live walking video through live streaming platforms (such as YouTube Live, Instagram Live, Douyin Live), viewers can interact with you and support through tips or virtual gifts.
- VR walking video : If you have the relevant equipment and technology, you can shoot a virtual reality (VR) walking video. VR video makes viewers feel as if they are actually on the scene. It is a new type of immersive experience and has gradually become a popular choice for many travel bloggers and creators.
3. Create tutorials or training sessions with walking videos
In addition to pure walking video content, another way is to combine walking videos with teaching content and create some tutorials or courses on how to shoot walking videos. This method is suitable for those interested in video creation.
-Production tutorials : If you have experience in shooting, editing, and editing walking videos, you can make relevant tutorials to teach others how to shoot high-quality walking videos, how to choose shooting locations, camera angles, and video editing techniques.
-Online Course : Create a complete online course that teaches how to make money from walking videos or earn advertising revenue through platforms like YouTube. You can upload courses to platforms like Udemy, Skillshare or Teachable and earn tuition.
4. Use walking videos for brand cooperation
As brand marketing continues to evolve, walking videos can be used not only as part of personal content creation, but also as an avenue for brand collaboration. Many brands, especially travel-related brands, sports brands, outdoor activity companies, etc., like to cooperate with content creators and use walking videos to promote their products or services.
-Brand endorsements and sponsorships : Attract cooperation from relevant brands through your walking videos. You can showcase their products in videos, such as walking shoes, outdoor backpacks, sports equipment, etc., or explain the brand's concepts and values through videos to help the brand promote itself.
-Promote products and services : Earn commissions by recommending products from partner brands through social media or platforms such as YouTube. You can get fans to buy products through affiliate marketing or using discount codes and get a commission.
5. Leverage walking videos for content creation and advertising revenue
You can also create a series of walking videos to increase audience loyalty and engagement, which can bring you higher advertising revenue and sponsorship opportunities. Here are some strategies:
-Create video series : You can create multiple walking video series (such as "Global City Walking Series" or "Landscape Walking Series") to attract viewers' continued attention and earn stable income through subscriptions, advertising and other channels.
-Incentive to subscribe and watch : Through the content and emotional expression of the video, the audience can resonate and stimulate their interest in subscribing and watching. As the number of views increases, your ad revenue will gradually increase.